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Marketing - School of Business

About the Program

If you are interested in marketing, you will find the Emporia State University program provides a comprehensive business foundation that prepares you for a specific career in marketing. The marketing curriculum emphasizes the right mix of theory and practical skills to provide you with a broad understanding of marketing and business.

In your studies, you will first build a solid business foundation with courses in accounting, finance, management, and computer information systems. At the same time, you will take specialized courses in advertising, consumer behavior, marketing research, and marketing management.

The marketing program also allows you the opportunity to select electives such as:

  • Intermediate Microeconomics
  • International Economics 
  • International Marketing
  • Marketing Logistics
  • Personal Selling
  • Promotional Marketing
  • Sales Management
  • Special Topics in Marketing

In addition to your academic studies, you will have an opportunity to gain hands-on experience by participating in an internship coordinated through the School of Business. Emporia State's business internship program has an excellent relationship with businesses throughout the state that help students benefit from the experiences they receive in a work setting.

Major Requirements

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Minor Requirements

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Career Opportunities

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Mr. Larry Falcetto
Associate Professor of Accounting
Interim Chair
School of Business