EMPORIA STATE UNIVERSITY

               B. S. in Business - Business Administration Major – Marketing Communication Concentration

Advisement Checklist

Fall 2015 Catalog

 

I. UNIVERSITY GENERAL EDUCATION PROGRAM                                                                             48 - 55

II. BUSINESS CORE

School of Business

BC 104 Principles of Economics II (3)
BU 140 Business Dynamics and Professionalism (3)
Admission IS 213 Management Information Systems Concepts (3)
Requirements AC 223 Accounting for Operating Activities (3)
AC 233 Accounting for Investing and Financing Activities (3)
IS 253 Business Technology Modeling (3)
BU 255 Business Statistics (3)
BU 301* Leadership Communication (3)
BU 353* Principles of Business Law               (3)
FI 301* Financial Management (3)
MG 301* Principles of Management (3)
MK 301* Principles of Marketing (3)
MG 423* Operations Management (3)
MG 473* Business Policy & Strategy** (3) 36

*   Minimum of “C” grade required to fulfill BSB and major/minor program requirements

** Concurrent enrollment required in BU 099 – Major Field Test in Business (No Credit)

 

III.          BUSINESS ADMINISTRATION MAJOR WITH MARKETING COMMUNICATION CONCENTRATION –24 hours

 Required Major Courses - 12 Hours - Choose one course from each of the four areas:  

1. MG 343* Supervisory Management (3)
MG 443* Organizational Behavior (3)
2. FI   433* Concepts of International Finance (3)
BC 450 Concepts of International Economics (3)
3. BU 543* Advanced Business Communication (3)
4. IS 453* Business Intelligence (3)
MG 520* Business Simulation (3)
MG 553* Entrepreneurial Management (3)
MK 510* Marketing Analytics (3)
* Business Internship (BU 528,  MG 410, MK 410) (3)
* Qualifying Study Abroad Experience (3) 12

Required Concentration Courses – 12 hours

BE  303* Multimedia Applications for Business (3)
MK 455* Personal Selling  (3)
MK 462* Integrated Marketing Communications (3)
SP 305* Principles of Public Relations (3) 12

 *   Minimum of “C” grade required to fulfill BSB and major/minor program requirements

 IV. ELECTIVES – (3-10 hours)                                                                                                              3 - 10

 TOTAL REQUIRED FOR GRADUATION                                                                                               124

 

Please see your advisor for assistance and course selection that best complements your learning or career goals.

A minimum of 45 hours of upper division (300 level or above) courses are required.