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Major Requirements
B.S. in Business - Marketing
Advisement Checklist
F = Fall
S = Spring
| I. | UNIVERSITY GENERAL EDUCATION PROGRAM | 48 | ||
| II. | BUSINESS CORE | |||
| BC 104 | Principles of Economics II | 3 | ||
| IS 113 | Intro. to Microcomputer Applications | 3 | ||
| IS 213 | Management Information Systems Concepts | 3 | ||
| AC 223 | Financial Accounting | 3 | ||
| AC 233 | Managerial Accounting I | 3 | ||
| BU 255 | Business Statistics | 3 | ||
| BE 330 | Business Communications | 3 | ||
| FI 330 | Fundamentals of Financial Management | 3 | ||
| MG 342 | Principles of Mgmt. & Org. Behavior | 3 | ||
| BU 353 | Legal Environment of Business | 3 | ||
| MK 360 | Principles of Marketing | 3 | ||
| MG 423 | Operations Management | 3 | ||
| MG 473 | Business Policy | 3 | 39 | |
| III. | BUSINESS ADMINISTRATION RELATED ELECTIVES | |||
| A. Required Courses: | ||||
| MK 451 | Consumer Behavior | 3 | ||
| MK 453 | Marketing Research | 3 | ||
| MK 464 | Marketing Strategy | 3 | 9 | |
| B. MARKETING AND MARKETING RELATED ELECTIVES | ||||
| (Select a minimum of 18 hours from the following) | ||||
| MK 420 | Marketing Logistics | 3 | ||
| MK 433 | International Marketing | 3 | ||
| MK 460 | Sales Management | 3 | ||
| MK 462 | Promotional Management | 3 | ||
| MK 505 | Special Topics in Marketing | 3 | ||
| EC 305 | Intermediate Microeconomics | 3 | ||
| BC 550 | International Economics | 3 | ||
| Other related business or non-business course* | 3 | 18 | ||
| IV. | ELECTIVES (10 hours - 8 of which must be in non-business courses)* | 10 | ||
| * If a student takes Personal Finance (BU 241) for the Applied Science general education requirement, then eleven of these electives must be non-business courses. | ||||
| TOTAL REQUIRED FOR GRADUIRED FOR GRADUATION | 124 | |||
Please see your advisor for assistance and course selection that best complements you learning or career goals.
A minimum of 62 hours of the 124 hours needed for graduation must be in non-business courses. For this computation, up to 9 hours of economics and 6 hours of statistics are considered to be non-business.